The financial services sector is experiencing a digital transformation, which is being driven primarily by consumers’ expectations. Modern banking and insurance consumers want 24/7 service, fast resolution, and personalized experiences across every touch point. Because of this, it is difficult to deliver these expectations with existing support models—this is expensive, inefficient, and difficult to scale.
Enter Agentic AI. This next-generation model for customer service empowers banks and insurers to automate, personalize, and scale support, all while being compliant and trusted. Ambit supports financial institutions in deploying intelligent AI agents as digital workers—they resolve queries, guide complex decisions, and improve the quality of service in a proactive way.
Here’s how Agentic AI is redefining customer support across the banking and insurance sectors.
Why Traditional Support Models Fall Short in BFSI
Legacy systems, isolated data, and extensive manual processes make it hard for banks and insurance companies to provide consistent and timely support. Some key issues include:
- Prolonged wait times for policy renewals or during peak hours
- Responses from different agents and channels are inconsistent.
- Exorbitant running expenses for Tier-1 and Tier-2 assistance
- Risk to compliance from human error or incomplete information
- Insufficient personalization in upselling and servicing
In addition to negatively impacting customer satisfaction, these issues also have an impact on revenue, retention, and regulatory standing.
What Makes Agentic AI Ideal for Financial Services?
Agentic AI isn’t just a smarter chatbot. It’s a fully autonomous, enterprise-ready digital agent with the ability to:
- Understand customer intent and sentiment
- Access secure systems and perform real-time transactions
- Guide users through multi-step processes like KYC, claims, or loan applications
- Learn from interactions and improve over time
- Maintain contextual memory across channels
For highly regulated industries like banking and insurance, this means faster service, stronger compliance, and better outcomes.
Real-World Applications: How Banks & Insurers Use Agentic AI
1. Automated Customer Service at Tier One
By handling routine queries around-the-clock, such as retrieving policy documents, changing passwords, and checking account balances, Agentic AI significantly reduces call center load and deflects 60–80% of support tickets.
✅ Using Ambit’s Agentic AI, a top insurer, reduced support expenses by 40% by automating 75% of incoming inquiries during open enrollment.
2. KYC & Frictionless Onboarding
By guiding new users through the onboarding process, document uploads, and ID verification, AI agents can lower drop-off rates and guarantee adherence to KYC/AML laws.
- Upload a document
- AI extracts and verifies important fields
- Data is fed straight into central systems.
3. Help with Claims and Loan Processing
Customers can be guided by agentic AI through the loan application or claim filing process, which includes real-time application status updates, document validation, and requirement clarification.
- No more misunderstandings over paperwork
- Reduced escalations
- More satisfied clients
4. Preemptive Warnings and Insights
Agentic AI takes the initiative rather than merely reacting. AI agents guarantee prompt, pertinent interaction by reminding clients of premium due dates, sending fraud alerts, or sharing pre-approved offers.
5. Multilingual, Omnichannel Support
Financial customers often span multiple regions, languages, and devices. Agentic AI supports native-language interactions across web, mobile apps, WhatsApp, and more—ensuring a consistent and inclusive experience.
Security and Compliance You Can Trust
The following are some of the bank-grade security and compliance frameworks that Ambit uses when designing agentic AI solutions:
- Access control based on roles
- Encryption from beginning to end
- Audit trails and data masking
- Workflows that can be altered to comply with regulatory requirements (such as RBI, SEBI, IRDAI, and GDPR)
Because of this, agentic AI is not only inventive but also secure and audit ready.
Measurable Outcomes
Financial organizations that collaborate with Ambit have stated:
- 30–50% lower operating costs for the support center
- A 25–35% increase in NPS and CSAT
- 60–70% quicker claims processing and onboarding
- High-volume support workflows can be automated up to 80%.
Whether you want to increase productivity, expand your business, or foster client loyalty, Agentic AI can help.
The Future of Customer Support in BFSI Is Autonomous
As digital-first customers demand faster, safer, and more human-like service, Agentic AI emerges as the key to transforming support from a cost center into a growth and loyalty engine. In an industry where trust and timeliness are everything, intelligent automation is no longer a luxury—it’s a competitive advantage.
Ready to Modernize Your Support Experience?
Whether you’re a retail bank, fintech provider, or insurance carrier, Ambit’s Agentic AI platform can help you deliver better service at lower cost—without compromising on security or control.
👉 Speak to a BFSI Solutions Expert and see how intelligent agents can elevate your customer experience.