About Ambit Software
Ambit Software is an enterprise application and technology solutions company. We are dedicated to delivering innovative solutions and exceptional customer experiences. As we expand our digital presence, we are seeking a talented Senior SEO Executive to join our dynamic marketing team.
Position Overview:
We are looking for an experienced and passionate Senior SEO Executive to lead our SEO initiatives. The ideal candidate will have a deep understanding of search engine optimization, strong analytical skills, and a proven track record of driving organic traffic growth. This role will involve developing and executing SEO strategies, optimizing website content, and staying up-to-date with the latest SEO trends and best practices.
Key Responsibilities
- SEO Strategy & Execution: Develop and implement effective SEO strategies to improve organic search rankings and drive traffic. Identify new opportunities to enhance the website’s search visibility.
- Keyword Research & Analysis: Conduct thorough keyword research and analysis to identify high-value keywords and opportunities for content optimization.
- On-Page & Off-Page Optimization: Optimize website content, including meta tags, headers, images, and internal linking. Implement off-page SEO tactics, such as link building and outreach, to enhance domain authority.
- Technical SEO: Collaborate with web developers to ensure technical SEO best practices are properly implemented, including site architecture, crawlability, and mobile optimization.
- Content Collaboration: Work closely with the content team to create SEO-friendly content that aligns with target keywords and enhances user experience.
- Performance Monitoring & Reporting: Monitor SEO performance using tools like Google Analytics, Google Search Console, and SEMrush. Generate regular reports on key metrics and provide actionable insights for continuous improvement.
- Competitor Analysis: Conduct competitor analysis to identify strengths, weaknesses, and opportunities. Use findings to refine SEO strategies and stay ahead of the competition.
- SEO Best Practices & Trends: Stay updated on the latest SEO trends, algorithm updates, and industry best practices. Share knowledge with the team and implement necessary changes.
- Team Collaboration & Mentorship: Collaborate with cross-functional teams, including content, design, and development. Mentor junior SEO team members and foster a culture of continuous learning.
Qualifications & Skills:
- Bachelor’s degree in Marketing, Business, Information Technology, or a related field.
- 5+ years of experience in SEO and digital marketing, with a proven track record of driving organic growth.
- Strong knowledge of SEO tools and platforms (e.g., Google Analytics, Google Search Console, SEMrush, Ahrefs).
- Proficiency in HTML, CSS, and JavaScript as they relate to SEO.
- Excellent analytical skills and the ability to interpret data and trends.
- Strong written and verbal communication skills.
- Creative problem-solving abilities and a detail-oriented mindset.
- Ability to work independently and as part of a team.
Experience in B2B marketing (preferred).